Why does Moov choose to track active minutes instead of steps?

Moov is designed to promote lifestyle transformations, making your whole day more active and not just your workouts. We choose to encourage an active lifestyle through a focus on active minutes in our active minutes + sleep tracking. The World Health Organization recommends at least 150 minutes of moderate exercise each week. From this, we derived a daily goal of 30 active minutes to provide a realistic goal that will make a significant difference in your health.

Our algorithm is designed to go beyond steps. Active minutes take into account intensity and other activities such as swimming and cycling that shouldn’t be represented as steps. Achieving active minutes requires a higher expenditure of energy that will be more effective towards living a healthy lifestyle.

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